London Treasury is the Greater London Authority’s investment manager, helping public-sector organisations achieve better outcomes across investment, treasury management, green finance and SME investment.
The Challenge
London Treasury needed a public facing platform capable of communicating a complex and highly regulated financial proposition. Working as a development partner, we were tasked with translating approved designs produced by Instinctif Partners into a robust, responsive and content-rich website.
Our Strategy
Our focus was structure, clarity and scalability. Services, investment performance, impact statistics, reports and regulatory information were all organised into a clear digital structure, while prominent data visualisation helped demonstrate tangible outcomes, including £346.8m allocated to 15 green projects. Overall, the entire project consisted of complete front and back-end development, content integration, staging, QA and iterative client UAT, taking the website through to final deployment.
Key Features
- Four dedicated service areas
- Data-led content
- London Treasury Liquidity Fund section
- Dynamic team directory
- Media and insights hub
- Reports and disclosures library
- Careers section
- Newsletter and enquiry functionality
- Fully responsive desktop, tablet and mobile experience
- Structured Wordpress CMS
The Result
A professional and highly structured digital platform that gives London Treasury a credible public-facing presence, with the flexibility to communicate an expanding portfolio of investment, treasury and public-sector finance services in an accessible way.